Social Impact Leaders was a global initiative with the aim to inspire and guide more companies to get involved and make the greatest positive impact they’re capable of by leveraging their own unique capabilities.
For example, Wesrom Digital, the agency I was working with at the time, used their capabilities in PR to get in touch with and interview some of the best and most innovative social impact professionals from across the Globe. The aim was to generate and distribute inspiring content, thus raising awareness and providing guidance.
One of the interviews in the series: https://www.linkedin.com/pulse/social-impact-leaders-ep-3-robert-indries/